No Sense of Identity

snack.jpg

Looking at my Facebook homepage this morning and seeing yet another of those “Who Are You?” quizzes (a potato chip or a Dorito?) being shared and taken by people who I actually know, I could make a broad non-judgmental comment like: “Human nature—go figure.”

But I think there is something deeper there to consider.

marketingAside from the on-line fun-quizzes being a marketing gimmick to further determine your buying habits or preferences for future products, they also show how gullible people can be and how willing many are to label themselves in some way for public acceptance.

 

I guess that aspect mystifies me the most.

The entirety of my life I have fought against the ready use of labels and judgments in labels.jpgdefining people—against me personally being grouped as a thoughtless commodity so easily shelved into a hierarchal genus or a colloquial catch-all phrase that disputes my individuality and unique qualities as a living, breathing, human being.

I refuse to be de-humanized.

While here, on my Facebook homepage—amidst people I actually know—they giggle and comment on which Saint they are, or which animal temperament they resemble, or which world leader they most emulate or which….snack food they seem to be.

identityI mean, ….seriously people? Do you have no sense of personal identity that you need to have a marketer try to group you onto some grocery shelf in the snack isle?

What’s wrong with you?????

 

So the best I can offer the people I actually DO know is to say: “Human nature—go figure.”

And leave it at that.crisis ident.jpg

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